Former Gators head coach Urban Meyer created fake ESPN quotes in order to motivate his team, ESPN analyst Kirk Herbstreit told reporters during a conference call to preview the National Championship between Clemson and LSU:
“Every coach in the country looks for an angle. We’ve been doing this a long time and Chris and I used to laugh — Urban Meyer in ’06 used to make stuff up. Just throw it out on their hotel meeting rooms and somebody would say something and he’d say ‘Just put it on Herbstreit or ESPN or whatever.’ But it would be a fake quote just to get his team mad.” - Herbstreit via Saturday Tradition
Florida went 13-1 in 2006 and won the national championship over Ohio State.